Understanding the CMM Buyer Journey: Avoiding Costly Mistakes Before the Purchase
CMM performance issues are most often attributed to equipment after installation. In practice, the root cause is usually earlier in the buying process. CMM installations that encounter issues after delivery often share the same underlying problems: incomplete requirements, misaligned internal stakeholders, and evaluation steps that occur too late or in the wrong order. Understanding the buyer's journey helps teams address these gaps before a system is selected. Capital Equipment Purchases Are Multi-Stakeholder Decisions Equipment investments involve several functions with different priorities: Quality focuses on measurement capability, repeatability, and reporting Engineering focuses on part geometry, tolerances, and inspection strategy Operations focus on throughput, uptime, [...]






